Hi! I'm Laura!

I’m a wedding and brand photographer for creative and adventurous hearts and and your resident work-life balance aficionado. I’m so glad you’re here!
My favorite thing in life is sitting out by my fire-pit with a glass of Riesling and a s’more in hand with friends and family surrounding me. I'm rarely ever found without a warm blanket wrapped around me, and If my wallet didn't frown upon it, I’d probably buy everything in Anthropologie Home and Free People.

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I used to suck at blogging. Like, maybe it happened once every month? I don’t know how often exactly it was happening but I know the stats weren’t very good. Like everything in my business, I realized if I wanted to succeed with it, I’d have to get organized. We all know my love for Trello, so I figured this is what I should be utilizing for my blogging organization as well.

So here’s how my blogging calendar was set up.

BLOGGING IDEAS
BLOGS TO WRITE
POSTS WRITTEN
POSTS SCHEDULED
POSTS COMPLETE

It’s really just an assembly line of the workflow. I used to have a note on my computer of all the blog ideas I had but once I realized how I use Trello for everything else I began to question why I wouldn’t use it for blogging too!

So, whenever I have an idea for a blog, I create a card in the “BLOGGING IDEAS” board. This board might have up to one hundred cards on it and that’s okay! That means you have lots to talk about! From here, during the times I’m supposed to be blogging (more about time blocking later) I pick which blog posts ideas I want to work on and then move them into the BLOGS TO WRITE List.  It’s in this part of the workflow that I will assign due dates to the blogs (I make a blogging calendar at the beginning of the month so I know what types of posts are going live on what day!)

Screen Shot 2016-03-14 at 12.19.50 PM

Once I move the card to TO WRITE, I can write the post in the description section of the card, or I can write it in any other app such as Notes, Noisli’s Editor, or Pages, whatever you prefer! I like to write in notes or Noisli so I don’t have distractions in my peripheral vision of all the other tasks I need to do.

Once it’s written, I move the card into the POSTS WRITTEN list so I know it’s not totally done (I still need pictures for the post!)

Then, I upload it into WordPress (my blogging site) and I add the pictures I want to correspond with the post.  After it looks good and I like the preview, I schedule it using the WordPress plug-in, Coschedule. This schedules everything in calendar view through my WordPress and automatically makes the post go live whenever I schedule for. In addition, you can schedule all your social media posts for each blog before you publish it, so when the post goes live on your site, your social media platforms also push it out with your caption. More on Co-Schedule another day!

Once it’s published live, I move it into the POST COMPLETE section where the card gets archived! Technically, I can archive the card from the POST SCHEDULED list after it goes live, but I think there’s something psychological about putting it in a list that says COMPLETE! and then archiving it =) I hope this little workflow tips help you get on task and stay organized so you can blog your way to a better business!

How I use my Blogging Board on Trello

April 20, 2016

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